FADO GO WHITEPAPER
  • FADO Go - Shop-Ship-Earn
  • Executive Summary
  • The Market
    • Market potential
    • Target market
  • PROBLEM & SOLUTION
    • The Problem
      • Limited social technology integrations by cross-border e-commerce Web 2.0
      • Difficulty in cross-border payments
      • Limited real-life adoption of cryptocurrency
      • Limited accessibility to overseas good-quality products online, real-time and cross-border logistics
      • Difficult to monetize as micro-influencers or followers in e-commerce
    • The Solution
      • A cross-border e-commerce platform fully integrated with social technology
      • Cryptonize the loyalty for shoppers & publishers (KOLs) by FADO Token
      • Cryptocurrency payment adoption in cross-border e-commerce
      • Real-time online shopping with micro-influencers, live selling & international shipping
      • Fan token issuance with exclusive benefits
  • The Ecosystem
    • Loyalty Point
  • Business Model
    • Mission & Vision
    • Value propositions
    • Decentralized business model
    • FADO Go Business Overview
    • Upcoming Business Models
    • Revenue streams
    • Business expansion strategies
    • Key resources
  • The Platform
  • Competition
  • The FADO & FGT Token
    • Overview
    • Use cases & benefits
    • Tokenomics
  • Roadmap
  • Technology
    • Technology Overview
    • E-commerce & livestreaming technology
    • Blockchain technology
  • Our Achievements
  • ABOUT US
    • Team
      • Thuy Pham (Chief Executive Officer)
      • Dat Pham (Founder & COO)
      • Mic Nguyen (Chief Business Officer)
      • Han Nguyen (Strategic Director)
      • Hoa Pham (Chief Technology Officer)
      • Dung Chung (Chief Information Officer)
      • Anh Nguyen (Marketing & Creative Director)
    • Advisor
      • Loc Dinh
      • Thanh Dao
      • Lam Ho
      • David Tran
      • Dung Nguyen
      • Jeanette Seng
      • Thorsten Reblin
      • May Liu
    • Partners & Investors
  • Reference
  • Disclaimer and Notes
  • LINKS
    • Token Website
    • Twitter
    • Medium
    • Telegram Channel
    • Global Community
    • Linkedin
    • Facebook
    • Instagram
    • Tiktok
    • Youtube
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  1. PROBLEM & SOLUTION
  2. The Problem

Difficulty in cross-border payments

Almost all cross-border e-commerce purchases face the risk of hidden costs caused by payment methods and foreign currencies, affecting consumers’ buying decisions. On average, more than 78% of cross-border shoppers abandon their shopping carts if they cannot make a transaction in their local currency or they feel uncomfortable buying in a foreign currency. Ensuring a good checkout experience in the payment process is vital to customer attraction and retention for any e-commerce platform, including social cross-border.

When a shopper makes a cross-border purchase, it involves a varying selection of players such as their bank, their merchant’s bank, payment processor, card network, foreign exchange, issuing bank, and acquiring bank. Ultimately, all of these add up and increase their overall purchase price. International payments are indeed expensive; unfavorable rates, processing fees and other charges have remained consistently high. Also, there are myriad payment-related challenges such as time to settlement, cost of payments, split payments, and one-click payments, indicating how important an effective cross-border payment solution is for global e-commerce platforms hoping to grow internationally.

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Last updated 3 years ago