FADO GO WHITEPAPER
  • FADO Go - Shop-Ship-Earn
  • Executive Summary
  • The Market
    • Market potential
    • Target market
  • PROBLEM & SOLUTION
    • The Problem
      • Limited social technology integrations by cross-border e-commerce Web 2.0
      • Difficulty in cross-border payments
      • Limited real-life adoption of cryptocurrency
      • Limited accessibility to overseas good-quality products online, real-time and cross-border logistics
      • Difficult to monetize as micro-influencers or followers in e-commerce
    • The Solution
      • A cross-border e-commerce platform fully integrated with social technology
      • Cryptonize the loyalty for shoppers & publishers (KOLs) by FADO Token
      • Cryptocurrency payment adoption in cross-border e-commerce
      • Real-time online shopping with micro-influencers, live selling & international shipping
      • Fan token issuance with exclusive benefits
  • The Ecosystem
    • Loyalty Point
  • Business Model
    • Mission & Vision
    • Value propositions
    • Decentralized business model
    • FADO Go Business Overview
    • Upcoming Business Models
    • Revenue streams
    • Business expansion strategies
    • Key resources
  • The Platform
  • Competition
  • The FADO & FGT Token
    • Overview
    • Use cases & benefits
    • Tokenomics
  • Roadmap
  • Technology
    • Technology Overview
    • E-commerce & livestreaming technology
    • Blockchain technology
  • Our Achievements
  • ABOUT US
    • Team
      • Thuy Pham (Chief Executive Officer)
      • Dat Pham (Founder & COO)
      • Mic Nguyen (Chief Business Officer)
      • Han Nguyen (Strategic Director)
      • Hoa Pham (Chief Technology Officer)
      • Dung Chung (Chief Information Officer)
      • Anh Nguyen (Marketing & Creative Director)
    • Advisor
      • Loc Dinh
      • Thanh Dao
      • Lam Ho
      • David Tran
      • Dung Nguyen
      • Jeanette Seng
      • Thorsten Reblin
      • May Liu
    • Partners & Investors
  • Reference
  • Disclaimer and Notes
  • LINKS
    • Token Website
    • Twitter
    • Medium
    • Telegram Channel
    • Global Community
    • Linkedin
    • Facebook
    • Instagram
    • Tiktok
    • Youtube
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On this page
  • Partnership with micro-influencers
  • Partnership with social integrated retailers/e-commerce platforms for B2C sales
  • Partnership with distributors/wholesalers/manufacturers for B2B trading
  • E-commerce franchising
  1. Business Model

Business expansion strategies

Partnership with micro-influencers

Micro-influencers are going to be an integral part of our ongoing strategy. In accordance with current reports, engagement rates of micro-influencers are about 22.2X higher than those of other influencers. Our key objective is to cultivate longer-term relationships with those that regularly yield higher rates of engagement and reach. We anticipate that we will have an actively managed stable of brand ambassadors from the micro-influencer sphere.

Partnership with social integrated retailers/e-commerce platforms for B2C sales

We will integrate APIs of big retailers & e-commerce sites to offer more variety of curated products from G7 countries for customers. By leveraging the buying power of a large group of customers on the FADO Go platform, the wholesale price and bulk price are applied even if a customer orders only one item.

Partnership with distributors/wholesalers/manufacturers for B2B trading

For business trading, FADO Go will partner with distributors/ wholesalers/ manufacturers from G7 countries to give retailers and business owners the most competitive price. FADO Go will also provide distributors contact information if retailers wish to deal at a better price.

E-commerce franchising

FADO Go will provide businesses with an end-to-end social e-commerce platform to be customized with their brand. We can supply their business operations with a full turnkey solution or work with businesses to incorporate any competence from our overseas warehouse systems, logistics networks, and technology infrastructure. The whole business operations and technology system are blockchain-based which can manage the network of business partners easily and effectively. FADO Go will only charge a success fee if business partners would be able to generate revenues and grow their business sufficiently.

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Last updated 3 years ago