# Business expansion strategies ## **Partnership with micro-influencers** Micro**-**influencers are going to be an integral part of our ongoing strategy. In accordance with current reports, engagement rates of micro-influencers are about 22.2X higher than those of other influencers. Our key objective is to cultivate longer-term relationships with those that regularly yield higher rates of engagement and reach. We anticipate that we will have an actively managed stable of brand ambassadors from the micro-influencer sphere. ## **Partnership with social integrated retailers/e-commerce platforms for B2C sales** We will integrate APIs of big retailers & e-commerce sites to offer more variety of curated products from G7 countries for customers. By leveraging the buying power of a large group of customers on the FADO Go platform, the wholesale price and bulk price are applied even if a customer orders only one item. ## **Partnership with distributors/wholesalers/manufacturers for B2B trading** For business trading, FADO Go will partner with distributors/ wholesalers/ manufacturers from G7 countries to give retailers and business owners the most competitive price. FADO Go will also provide distributors contact information if retailers wish to deal at a better price. ## **E-commerce franchising** FADO Go will provide businesses with an end-to-end social e-commerce platform to be customized with their brand. We can supply their business operations with a full turnkey solution or work with businesses to incorporate any competence from our overseas warehouse systems, logistics networks, and technology infrastructure. The whole business operations and technology system are blockchain-based which can manage the network of business partners easily and effectively. FADO Go will only charge a success fee if business partners would be able to generate revenues and grow their business sufficiently. --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://docs.fadogo.io/business-model/business-expansion-strategies.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.